Shell Renewable Diesel
Designed for use in existing diesel engine fleets¹, this alternative fuel can help support the decarbonisation of fleet’s operations.
Shell Renewable Diesel offers up to 90%2 less CO2e3 emissions compared to a fossil fuel comparator4 on a life cycle basis5.
Shell Renewable Diesel, sometimes referred to as HVO (hydrotreated vegetable oil) in the market, is a viable low carbon alternative that can help power your fleet and support your decarbonisation goals. It is made from waste or residue, non food, non feed feedstocks6, and is compatible with most existing diesel engines¹.
Fuel your fleet with a range of benefits. Shell Renewable Diesel:
Can be used directly in diesel engines of your existing fleet¹
Is designed to reduce refuelling time and allow a full tank refill which helps increase operating hours of your fleet (on the road/in the field/on-site)⁷
Helps improve drivability experience of vehicle keeping particle filter cleaner for longer⁸
Is made from renewable waste and residue feedstocks that do not compete with human food or animal feed sources.⁹
Read the transcript
Read the transcript
Title: SFS_SHORTS_04_SRD – MASTER
Duration: 01:44 minutes
Description:
A video describing the advantages of using Shell’s renewable diesel fuel.
Shell Renewable Diesel Transcript
[Background music plays]
Bright, energetic guitar music plays in the background.
[Animated sequence]
A forested area of land, divided through the middle by a road. A large vehicle drives along the road. The narrator appears from the bottom of the screen, sliding up to rest in the middle, behind him a Shell branded background in the shape of an arrow covers the left half of the screen.
[Text displays]
Shell Fleet Solutions
Shell
Renewable Diesel
Narrator
What if you could reduce the emissions from your diesel fleet…
[Visuals]
The footage zooms in towards the narrator’s face.
Narrator
…without changing your vehicles?
[Animated sequence]
An HGV pulling up to the pumps at a Shell fuelling station. The narrator occupies the left half of the screen.
Narrator
That’s exactly where Shell Renewable Diesel…
[Animated sequence]
The HGV drives away from the fuel pumps.
Narrator
…often called HVO out in the market, can help.
[Animated sequence]
An employee removes the fuel pump into its holster and places the nozzle into the fuel tank of a vehicle beside him.
Narrator
Shell Renewable Diesel is a low-carbon fuel…
[Animated sequence]
A man wearing a white lab coat and glasses holds up a small glass vial. The man and two others working in a lab wearing white coats with Shell logos on the breast.
Narrator
…made from renewable feed stocks, for example, from used cooking oil.
[Animated sequence]
A line of plastic bottles containing cooking oil, seen from a low angle. The narrator slides onto the screen from the right and occupies the right half of the screen.
Narrator
Yes, that oil.
[Animated sequence]
A deep-fat-fryer in use.
Narrator
The one that’s currently sitting in a mug next to your sink judging you.
[Animated sequence]
A mug with used cooking oil and debris inside it, floating on the surface is a piece of paper with writing on it.
[Text displays]
RECYCLE ME!
[Background music plays]
The sound of crickets.
[Animated sequence]
The background changes to show footage of an HGV on a road, the right half of the screen is covered by an inverted version of the previous background and text appears within it.
[Text displays]
Shell Fleet Solutions
Narrator
And here’s the best part, you can keep the same diesel vehicle.
[Animated sequence]
The footage changes to show the engine of a vehicle and then a Shell fuelling station forecourt.
[Visuals]
The whole screen zooms in slightly, three times, focused on the narrator.
Narrator
Same engine, same refuelling process, basically everything stays the same. Just lower carbon intensity.
[Animated sequence]
The inverted background sweeps across, changing the image as it passes to show a split-screen, with footage of people in suits talking on the left, and a Shell Renewable Diesel Quarterly Product Statement on the right.
Narrator
But what about the proof documentation?
[Animated sequence]
The footage on the left changes to show a man wearing glasses, typing on a laptop, then a group of three people around a laptop pointing at the screen. The image of the Product Statement starts to scroll upwards, slowly.
Narrator
In some European markets, Shell provides a product statement with lower carbon fuel, which contains life cycle GHG emission data, verified by a third-party auditor, to give you peace of mind.
[Animated sequence]
The narrator slides back on screen from the bottom.
[Background music plays]
Disc scratch, music stops.
Narrator
Wait, what about the long distances and low temperatures?
[Background music plays]
The music resumes.
[Animated sequence]
The inverted background sweeps from left to right, revealing aerial footage of a road bridge across a partially frozen river, the landscape around is mostly covered with snow. An HGV drives from right to left across the bridge.
Narrator
Shell Renewable Diesel works for…
[Animated sequence]
The footage changes to show a man climbing into an HGV, which is parked near many others. An HGV vehicle driving along a curving road, from the side. An arrow swipes across the screen, revealing new text each time.
[Text displays]
Medium-duty
Heavy-duty
Short and Long Haul
[Animated sequence]
A man in the cab of a van. A multi-lane road seen from the air.
Narrator
…medium and heavy-duty short and long-haul operations…
[Animated sequence]
The tyres of a vehicle, lightly covered in frost. The arrow sweeps across again, revealing new text. The car rolls forward slowly.
[Text displays]
Improved Engine Start
Narrator
…and provides improved engine start in cold climate conditions.
[Animated sequence]
Footage of a long road bridge over water, with many vehicles driving across it. The narrator appears, filling the left side of the screen.
Narrator
Whether your vehicles are crossing borders…
[Animated sequence]
A van driving from left to right on a road with large, glassy high-rise buildings in the background.
Narrator
…or circling cities, Shell Renewable Diesel has you covered.
[Animated sequence]
The HGV at the Shell fuel station pumps once again.
[Visuals]
The screen zooms in on the narrator’s face who points with an index finger towards camera and his tooth sparkles.
Narrator
And it’s ready when you are!
[Background music plays]
Dinging sound.
Narrator
Shell Renewable Diesel Network is expanding across Europe…
[Animated sequence]
Footage of a 3D map of Europe appears, sweeping across the centre of the continent. A dotted line weaves across the map and small, white drawings representing different places that vehicles might visit or travel through, such as bridges and tunnels, grow vertically upwards from the land surface.
Narrator
…with more locations being added continuously.
[Animated sequence]
Footage of two hands opening a white carboard box. Inside is one of the small glass vials with a white label and an information leaflet next to it regarding Shell Renewable Diesel.
Narrator
Shell Renewable Diesel…
[Animated sequence]
A blue, nitrile glove, holding up the small glass vial of Shell Renewable Diesel, with the white label.
Narrator
…lower GHG emissions…
[Animated sequence]
Aerial footage of a road, running through countryside, with an HGV driving along it.
Narrator
…same fleet, ready now.
[Animated sequence]
A white background appears with the outline of the Shell logo in the centre. The outline expands outwards off screen, and the colour version of the Shell logo appears with text beside it.
[Background music plays]
Music ends and Shell mnemonic plays.
[Text displays]
Shell Fleet Solutions
www.shell.com/sfs
Information correct at time of publication. Products and services may vary by market. Terms and conditions apply. Visit your local Shell website for more information. Availability and product offering may differ by country or region. Use of third-party brands does not imply endorsement unless explicitly stated.
[Animated sequence]
The slide changes, now showing disclaimers.
[Text displays]
Disclaimers
¹Renewable feedstocks are materials of biological origin that are replenishable within a short timeframe.
²When switching from diesel. Based on Shell’s operability studies and market experience to date.
³Vehicle handbook and/or label at the fuel tank socket must be checked for OEM approval.
¹Between 80%-90% CO2e (carbon dioxide equivalent) refers to CO2, CH4, N2O. Applies for Austria, Belgium, Czech Republic, France, Germany and The Netherlands.
²Calculated by comparing to a GHG baseline intensity of 90.2 gCO2e/MJ on a Well-to-Wheel basis, which is representative of a European Union market B7 diesel. The carbon intensity of the B7 diesel is calculated by Shell using emission factors from the JEC Well-to-Tank report v5. (Link: European Commission, Joint Research Centre, Prussi, M., Yugo, M., De Prada, L., et al., JEC well-to-tank report V5: JEC well-to-wheels analysis: well-to-wheels analysis of future automotive fuels and powertrains in the European context, Publications Office, 2020, https://data.europa.eu/doi/10.2760/959137) and internal Shell studies.
³The full life cycle assessment of a product’s CO2e emissions includes emissions associated with feedstock production, feedstock transport, fuel production, fuel transportation and distribution as well as end use and/or combustion.
⁴Third party verification body, has verified the carbon calculation methodology and processes used in Shell Renewable Diesel Customer Value Propositions (CVPs), marketing claims and customer Product Statements. For Shell Renewable Diesel this applies for the Netherlands, Belgium, Germany, Austria, France and Czech Republic markets.
⁵Amount of improvement depends on engine type and ambient conditions. Compared to EN590 B7 diesel.
[Animated sequence]
Image fades and video ends.
Site locator and map
Find your nearest Shell site with our site locator.
Disclaimer
Disclaimer
- When switching from diesel. Based on Shell’s operability studies and market experience to date. Vehicle handbook and/or label at the fuel tank socket must be checked for OEM approval. Not applicable for passenger cars.
- between 65%-90% CO2e.
- CO2e (carbon dioxide equivalent) refers to CO2, CH4 and N2O.
- Calculated by comparing to the UK’s 2025 RTFO & SAF Mandate Technical Guidance fossil fuel comparator (FFC) carbon intensity of 94 gCO2e/MJ. The FFC used may not reflect the specific fuel type utilised by the customer (e.g., B7 or other bio-blended market representative diesel). Therefore, the actual CO2e emissions savings may differ.
- Product life cycle CO2e emissions are associated with the production and use of a specific product, from well to wheel, including emissions from feedstock production and collection, processing, storage, transport, distribution and combustion.
- Compliant with the Renewable Energy Directive (RED) II including but not limited to feedstocks listed under the Annex IX-A and IX-B.
- Compared to EN590 B7 diesel.
- Based on Shell proprietary methods. Applicable to vehicles of all ages that are equipped with a DPF. Actual effects and benefits may vary according to vehicle type, vehicle condition and driving style. Compared to EN590 B7 diesel.
- Compliant with the Renewable Energy Directive (RED) II including but not limited to feedstocks listed under the Annex IX-A and IX-B.
- Scopes 1, 2, and 3. Cautionary note | Shell Global.
