Shell's science technology, engineering and maths (STEM) education programmes play an important role in nurturing the next generation of engineers, but we can’t do it alone. That’s why we’re working with This Is Engineering and its partners to create impact at scale – and whilst that’s a big challenge, it’s also an exciting one.

The campaign has been created by the Royal Academy of Engineering, the UK’s national academy for engineering and technology, as part of their broader campaign to address the significant skills and diversity shortfall hampering the profession. Every year, there's a shortfall of 59,000 engineers across the UK, only 12% of the professional engineers in the UK are female, and only 9% are from black, Asian and minority ethnic backgrounds.

One of the major barriers to young people aspiring to be engineers is deeply rooted cultural perceptions of engineering as narrow, mechanical, too technical, and dull: a perception that’s being reinforced online. This is Engineering is looking to re-brand the profession by talking to young people about the engineering that shapes the things they love, like sport, fashion and tech. It then follows this up with great careers information from Tomorrow’s Engineers.

Myth busting is an integral part of Shell's STEM education programmes. That’s why we’re keen to join this mission to provide up-to-date, modern views on engineering. The campaign is designed to illustrate that engineering is for everyone; it’s varied, creative and innovative.

TO FIND OUT MORE, FOLLOW THE CAMPAIGN ON

More in supporting stem

SCDI Engineers and Science clubs

Designed to spark enthusiasm in STEM subjects by encouraging children across Scotland to take on fun, hands-on experiments.

Tomorrow’s Engineers

To help inspire the next generation of engineers we have invested a further £1million in Tomorrow’s Engineers.

The Bright Ideas Challenge

What will cities look like in 2050? How will they be powered to be vibrant, healthy and clean places to live? That’s the question we’re asking secondary school students, aged 11-14, across Great Britain. Get involved today and you could win fantastic prizes for your school.