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Helping power the UK now, and into the future

From providing access to electric vehicle (EV) chargers, to helping supply UK gas, to building skills for the energy transition. Learn how Shell UK is helping power the UK now, and into the future.

In 2024, 78.2% of Shell’s global investments included oil & gas, 11.37% included low-carbon energy solutions and 10.43% non-energy products. Shell’s target is to become a net-zero emissions (NZE) energy business by 2050. Disclaimers, including NZE target: shell.com/disclaimer

On street EV charger installation

Installing electric vehicle chargers

Shell UK is offering drivers more reliable access to EV charging near-home, at work and on the go.

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engineer on platform

Supplying UK gas

Shell UK helps supply more than 20% of the UK’s gas, helping provide the country with more secure energy.

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man pointing at wind turbine

Building skills for the energy transition

Shell UK is investing in people and communities to help build the skills the country needs for the energy transition.

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Transcript

Title: Shell UK TV Ad 2025

Duration: 40 seconds

Description:

In this video, we follow our protagonist, a Shell engineer, as she walks through her day while describing Shell’s mission to help power the UK’s energy transition. 

[Background music plays]

Orchestral adaptation of the Sound of Shell

Engineer Voiceover

It starts with an engineer…

[Video footage and animated sequence]

We open on a close-up of a woman sleeping in her bed. Suddenly, she opens her eyes and talks to camera. Then the bed starts to tilt up, and we see the mechanical workings beneath. Once fully tilted, the yellow bed sheets part to reveal the woman is an engineer wearing red Shell overalls. She slides from the bed and starts walking. An animated Pecten emblem appears at frame centre, where yellow neon light creates a dynamic chasing effect around the Pecten’s outline. The bedroom’s wallpaper has a scallop shell design in dull red. As the engineer walks, she talks to camera.

Engineer Voiceover

On a mission…

[Video footage and animated sequence]

The bedroom wall parts and our engineer walks out into an exterior set, where we see set lights and crew moving props.

Engineer Voiceover

Providing access to thousands of Shell EV chargers…

[Text displays]

Shell EV charging excludes Northern Ireland 

[Video footage and animated sequence]

A row of terrace houses appears in frame. A Shell instillation engineer is installing a Shell EV charger to a lamp post. As our protagonist walks past, speaking to camera, she hands him a screw driver. It’s just what he was looking for and he gives her a thankful nod. As she turns to walk up the street and towards the shot, while still talking to camera, we see other parts of the set, representing different parts of the UK, slide into shot as people plug into the lamp posts to charge their EV cars and lights twinkle throughout the frame.

Engineer Voiceover

Helping to supply more than 20% of the UK’s gas, getting it from here to here, investing in people and communities…

[Text displays]

In 2024, 78.2% of Shell’s global investments included oil & gas, 11.37% included low-carbon energy solutions and 10.43% non-energy products. Shell’s target is to become a net-zero emissions (NZE) energy business by 2050. Disclaimers, including NZE target: shell.com/disclaimer

[Video footage and animated sequence]

The yellow tiled wall and striped, yellow shower curtain of a bathroom appear in frame. An invisible door opens in the tiled wall, and our engineer walks through it, talking to camera as she goes. She then climbs the bathroom shelves like a ladder, suddenly popping up on a Shell gas rig in the middle of the North Sea. Next, she slowly lowers out of shot, and slides down on a work top into a family kitchen, where the dad is cooking dinner on the gas hob. She hops off the work top and smells what’s cooking, then strides out into the hallway, still speaking to camera. The hallway walls start to slide away.

Engineer Voiceover

To build skills for the energy transition.

[Video footage and animated sequence]

As the hallway walls slide away, they reveal a large room full of activity. Our engineer continues talking as she walks out of shot. We see a scale model of an offshore wind farm. On the front of it is a sign that reads Energy Transition Skills Hub. Suddenly the model parts and the camera pushes through the room. We see a hive of activity as engineers are teaching students. Our engineer reappears in front of a large welding screen where a welding demo is taking place. She talks to camera, turning sharply to her left and striding in that direction.

Engineer Voiceover

Shell is helping power the UK now and into the future.

[Video footage and animated sequence]

Our engineer leans against a wall that parts and cleverly turns back into her bed as she continues talking. As she continues speaking to camera, the bed rotates back into position in the bedroom. The bed sheets come back together and the tilted bed lowers back into its horizontal position.

[Audio]

Brand mnemonic played on keys.

[Video footage and animated sequence]

The camera tilts up to the wallpaper above her bed, where the Shell Pecten dissolves in to display in upper frame-centre, with text displaying below it and along lower frame. 

[Text displays]

Powering Progress. 

© 2025 Shell International Ltd

 

Shell's target is to become a net-zero emissions energy business by 2050.

Shell’s climate target

Shell’s climate target

Tackling climate change is an urgent challenge. That’s why Shell’s target is to become a net-zero emissions energy business by 2050. This means net-zero carbon emissions from our operations. It also means net-zero carbon emissions from the energy products we sell, including those produced by others, which currently account for over 90% of the total emissions we report.

Shell are investing $10-15 billion on low-carbon energy solutions between 2023 and the end of 2025. Shell are also investing in oil and gas production with lower emissions as we provide energy today while helping to build the low-carbon energy system of the future.

Learn more about the target and progress so far

The companies in which Shell plc directly and indirectly owns investments are separate legal entities. In this content “Shell”, “Shell Group” and “Group” are sometimes used for convenience to reference Shell plc and its subsidiaries in general. Likewise, the words “we”, “us” and “our” are also used to refer to Shell plc and its subsidiaries in general or to those who work for them. These terms are also used where no useful purpose is served by identifying the particular entity or entities. ‘‘Subsidiaries’’, “Shell subsidiaries” and “Shell companies” as used in this content refer to entities over which Shell plc either directly or indirectly has control. The terms “joint venture”, “joint operations”, “joint arrangements”, and “associates” may also be used to refer to a commercial arrangement in which Shell has a direct or indirect ownership interest with one or more parties. The term “Shell interest” is used for convenience to indicate the direct and/or indirect ownership interest held by Shell in an entity or unincorporated joint arrangement, after exclusion of all third-party interest.

Forward-Looking statements

This content contains forward-looking statements (within the meaning of the U.S. Private Securities Litigation Reform Act of 1995) concerning the financial condition, results of operations and businesses of Shell. All statements other than statements of historical fact are, or may be deemed to be, forward-looking statements. Forward-looking statements are statements of future expectations that are based on management’s current expectations and assumptions and involve known and unknown risks and uncertainties that could cause actual results, performance or events to differ materially from those expressed or implied in these statements. Forward-looking statements include, among other things, statements concerning the potential exposure of Shell to market risks and statements expressing management’s expectations, beliefs, estimates, forecasts, projections and assumptions. These forward-looking statements are identified by their use of terms and phrases such as “aim”; “ambition”; ‘‘anticipate’’; “aspire”, “aspiration”, ‘‘believe’’; “commit”; “commitment”; ‘‘could’’; “desire”; ‘‘estimate’’; ‘‘expect’’; ‘‘goals’’; ‘‘intend’’; ‘‘may’’; “milestones”; ‘‘objectives’’; ‘‘outlook’’; ‘‘plan’’; ‘‘probably’’; ‘‘project’’; ‘‘risks’’; “schedule”; ‘‘seek’’; ‘‘should’’; ‘‘target’’; “vision”; ‘‘will’’; “would” and similar terms and phrases. There are a number of factors that could affect the future operations of Shell and could cause those results to differ materially from those expressed in the forward-looking statements included in this content, including (without limitation): (a) price fluctuations in crude oil and natural gas; (b) changes in demand for Shell’s products; (c) currency fluctuations; (d) drilling and production results; (e) reserves estimates; (f) loss of market share and industry competition; (g) environmental and physical risks, including climate change; (h) risks associated with the identification of suitable potential acquisition properties and targets, and successful negotiation and completion of such transactions; (i) the risk of doing business in developing countries and countries subject to international sanctions; (j) legislative, judicial, fiscal and regulatory developments including tariffs and regulatory measures addressing climate change; (k) economic and financial market conditions in various countries and regions; (l) political risks, including the risks of expropriation and renegotiation of the terms of contracts with governmental entities, delays or advancements in the approval of projects and delays in the reimbursement for shared costs; (m) risks associated with the impact of pandemics, regional conflicts, such as the Russia-Ukraine war and the conflict in the Middle East, and a significant cyber security, data privacy or IT incident; (n) the pace of the energy transition; and (o) changes in trading conditions. No assurance is provided that future dividend payments will match or exceed previous dividend payments. All forward-looking statements contained in this content are expressly qualified in their entirety by the cautionary statements contained or referred to in this section. Readers should not place undue reliance on forward-looking statements. Additional risk factors that may affect future results are contained in Shell plc’s Form 20-F and amendment thereto for the year ended December 31, 2024 (available at www.shell.com/investors/news-and-filings/sec-filings.html

and www.sec.gov). These risk factors also expressly qualify all forward-looking statements contained in this content and should be considered by the reader. Each forward-looking statement speaks only as of the date of this content 21.07.2025. Neither Shell plc nor any of its subsidiaries undertake any obligation to publicly update or revise any forward-looking statement as a result of new information, future events or other information. In light of these risks, results could differ materially from those stated, implied or inferred from the forward-looking statements contained in this content.

Shell’s net carbon intensity

Also, in this content we may refer to Shell’s “net carbon intensity” (NCI), which includes Shell’s carbon emissions from the production of our energy products, our suppliers’ carbon emissions in supplying energy for that production and our customers’ carbon emissions associated with their use of the energy products we sell. Shell’s NCI also includes the emissions associated with the production and use of energy products produced by others which Shell purchases for resale. Shell only controls its own emissions. The use of the terms Shell’s “net carbon intensity” or NCI is for convenience only and not intended to suggest these emissions are those of Shell plc or its subsidiaries.

Shell’s net-zero emissions target

Shell’s operating plan and outlook are forecasted for a three-year period and ten-year period, respectively, and are updated every year. They reflect the current economic environment and what we can reasonably expect to see over the next three and ten years. Accordingly, the outlook reflects our Scope 1, Scope 2 and NCI targets over the next ten years. However, Shell’s operating plan and outlook cannot reflect our 2050 net-zero emissions target, as this target is outside our planning period. Such future operating plans and outlooks could include changes to our portfolio, efficiency improvements and the use of carbon capture and storage and carbon credits. In the future, as society moves towards net-zero emissions, we expect Shell’s operating plans and outlooks to reflect this movement. However, if society is not net zero in 2050, as of today, there would be significant risk that Shell may not meet this target.

Forward-Looking non-GAAP measures

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We may have used certain terms, such as resources, in this content that the United States Securities and Exchange Commission (SEC) strictly prohibits us from including in our filings with the SEC. Investors are urged to consider closely the disclosure in our Form 20-F, File No 1-32575, available on the SEC website www.sec.gov

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