Shell Eco-marathon Europe has been challenging the continent’s most innovative students since 1985, and now, in 2016, it will be hosted in London for the first time.
Designed to help push the boundaries of technological innovation, each year Shell Eco-marathon Europe calls on student teams to design, build and drive the most energy-efficient vehicle they can. The team that travels farthest on the equivalent of one litre of fuel is crowned champion.
Ben van Beurden announced Shell’s decision to bring the competition to London at the opening ceremony of this year’s event in Rotterdam. “After four years hosting Shell Eco-marathon Europe in Rotterdam this will be the last edition held in the Netherlands as we proudly hand the baton on to London, the host city of 2016.”